3 Steps to Check Up On Your Personal Brand

Have you ever googled yourself? No, I’m serious (even though it sounds silly.) Here are my steps to ensure your personal branding and marketing is working for you.

Step 1: Google yourself and see what the results are.

Step 2: Give your old profiles an update. Whether it’s an old blog, old website, , a stale LinkedIn profile or the neglected YouTube channel. Make sure all search results reflect your current brand and message.

An outdated profile can give the impression that you’re not staying current or growing…or even still in business!

Step 3: Use tools like Google Alerts to monitor mentions of your name and your business name.

The more you work on your personal brand, the more authority and confidence you will build.

The more authority your build, the more trust you will gain from your audience.

The more trust you gain from your audience, the more likely they are to become your client.