HOW TO USE BRAND PHOTOS
So, we’ve talked about what brand photos are. Here’s how (and where) you’re actually going to use them:
This is obvious, but you should start with your website. This is very likely, one of the first places people will "see" you.
Great design, great photography will help you turn a profit. Curate your website with gorgeous brand photos — and treat it like your brand’s virtual catalog.
Are you often paralyzed with the notion of coming up with content to post to Instagram?
Wouldn’t it be great to have a library of your own branded images?
That’s what you get with brand photos.
Most selfies leave something left to be desired. Next time #fridayintroductions rolls around, you could have a full gallery of brand portraits to choose from. And you'll look like a pro. That will give you confidence — and when you feel confident you can share your gifts with grace and ease.
Have a big announcement coming up? How about that blog post? Posts with images always get more traction. And if you're looking to post on Pinterest you HAVE to have a quality photo to post with the link to your site.
Visual consistency is key to a polished and professional feed. This helps followers and potential clients know what to expect from you. When expectations are met consistently, you build trust.
Here’s a short list of all the ways and places to use your Brand Photography:
- Your Website
- Your Facebook Page
- Your Instagram Profile
- Pinterest Posts
- LinkedIn Profile
- Pricing guide
- Client welcome guide
- Brand style guide
- Guest blog posts
- Guest post bio
- Speaking engagement bio
- Professional bio
- Promo videos
- Printed advertising
- Printed marketing pieces
- Facebook and Instagram Ads
So now that you know what they are and why you need them, are you ready to get started creating your own Brand Photos?
Contact me today to get more info about headshots, brand portraits, and custom styled stock photography.